Vestas to become Principal Partner of Mercedes-Benz EQ Formula E Team
All systems go! Vestas are the latest partners to join the Mercedes-Benz EQ Formula E Team
- Vestas will be Principal Partner of the Mercedes-Benz EQ Formula E Team in a long-term deal
- The partnership coincides with the team’s entry into Season 6 of the ABB FIA Formula E Championship
- Ian James: “It’s not just about creating an electric vehicle – it’s also about generating the electricity to power that vehicle in a sustainable, renewable manner”
Shortly before embarking on its debut season in the ABB FIA Formula E Championship at the end of November, the Mercedes-Benz EQ Formula E Team has introduced Vestas as new Principal Partner.
The global energy partner for sustainable energy solutions would like to use the long-term partnership with the team to raise awareness of one of the central challenges of the climate crisis, the need for electrification of the energy system.
“Formula E is one of the world’s most high-profile platforms for electrification, driving key changes to the transportation sector through the power and potential of electric vehicles,” says Henrik Andersen, CEO of Vestas Wind Systems. “It’s a fantastic, evolving sport that combines high-speed competition, cutting-edge technology, a passion for winning and – above all – a clear commitment to drive our society in a sustainable direction. In the Mercedes-Benz EQ Formula E Team, we have a trusted partner with a clear commitment to bringing its brand of quality, innovation and passion to both a cause and a sport that are gaining attention around the world.”
Under the team tagline “Powered by Vestas”, the company aims to play a larger role in a world driven by wind energy and other renewable energy sources. The transport sector offers the perfect platform to demonstrate the importance and influence of electrification in the face of the climate crisis.
“As a pioneer in wind, Vestas has been at the forefront of the global effort to make wind energy power our world and power our economy,” says Morten Dyrholm, Group Senior Vice-President of Vestas for Marketing, Communications and Public Affairs. “Now, as we are expanding our playing field within sustainable energy, our partnership with the Mercedes-Benz EQ Formula E Team will allow us to engage a broader audience interested in applying our shared passion and purpose to making a fundamental shift in how we produce, distribute and use energy.”
Mercedes-Benz will begin a new chapter in the brand’s 125-year history of successful competition in motor racing with its Formula E debut. The season opener will be in Saudi Arabia, 22/23 November 2019.
“Mercedes-Benz has always been a pioneer in the automotive industry. Equally, Vestas has been a pioneer in wind power,” says Ian James, Managing Director of Mercedes-Benz EQ Formula E Team. “Formula E is an exciting platform for us to showcase the performance of our EQ battery-powered electric vehicles, offering a completely new kind of experience which combines racing with a unique event character. Having Vestas on board as a Partner gives us the possibility to go a step further, meaning we can look at the bigger picture. It’s not just about creating an electric vehicle – it’s also about generating the electricity to power that vehicle in a sustainable, renewable manner. In that sense our partnership with Vestas is something which is truly authentic.”
Vestas is the energy industry’s global partner on sustainable energy solutions. We design, manufacture, install, and service wind turbines across the globe, and with more than 105 GW of wind turbines in 80 countries, we have installed more wind power than anyone else. Through our industry-leading smart data capabilities and unparalleled more than 86 GW of wind turbines under service, we use data to interpret, forecast, and exploit wind resources and deliver best-in-class wind power solutions. Together with our customers, Vestas’ more than 24,500 employees are bringing the world sustainable energy solutions to power a bright future. Further information about Vestas at http://www.vestas.com.