Mercedes-Benz Fashion Week

  • Stuttgart/Berlin, Sep 7, 2021 - Florentina Leitner opened the Mercedes-Benz Fashion Week (MBFW) at Berlin's Kraftwerk with her show with around 200 live guests attending.
  • Stuttgart/Berlin, Jan 19, 2021 - Mercedes-Benz launched Mercedes-Benz Fashion Week (MBFW) Berlin on the evening of Monday, 18 January with a live art performance by Tom Van der Borght, up-and-coming Belgian designer and winner of the renowned International Festival of Fashion, Photography and Fashion Accessories in Hyères (organised by villa Noailles).
  • Stuttgart/Berlin, Jan 14, 2020 - In the 25th year of global fashion commitment by Mercedes-Benz, Clive Rundle, Floyd Avenue, Rich Mnisi and Viviers staged a group show to open the Fashion Week at Kraftwerk in Berlin
  • Tbilisi, Georgia, Nov 4, 2019 - Tbilisi, Georgia. Mercedes-Benz Fashion Week Tbilisi celebrated its 10th edition, October 31 to November 4, 2019 in the capital of Georgia, Tbilisi; continuing to showcase an exciting and innovative fashion scene with a new generation of designers, stylists, performers and artists, coming to the forefront.
  • Berlin, Sep 24, 2019 - Mercedes-Benz and creative agency NOWADAYS present the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2020 from January 13 - 15, 2020.
  • Berlin, Jul 1, 2019 - This afternoon the emerging Austrian designer Christoph Rumpf opened the spring/summer MBFW in Berlin. Fashion experts, buyers and journalists followed the show as part of the Mercedes-Benz Fashion Talents Programme for promoting future names in the international fashion world.
  • Stuttgart/Berlin, Jun 27, 2019 - As of July 1, the eyes of the fashion world will be on the metropolis on the river Spree. You too can experience the opening of this year's MBFW Berlin exclusively via the Mercedes me media communication platform: https://media.mercedes-benz.com/mbfwberlin2019.
  • Stuttgart, May 6, 2019 - Mercedes-Benz Fashion Week Tbilisi showcases progressive and innovative talent. Stuttgart. Georgia’s fashion capital Tbilisi demonstrated an exciting and innovative fashion scene with a new generation of designers, stylists, performers and artists, coming to the forefront between May 2nd and May 6th.
  • Stuttgart, Jan 15, 2019 - Anniversary marked by new name and even more support: "Mercedes-Benz International Designer Exchange Program" becomes "Mercedes-Benz Fashion Talents".
  • Berlin, Jan 15, 2019 - At Mercedes-Benz's invitation, designer Amesh Wijesekera from Sri Lanka today presented his autumn/winter 2019 collection on the MBFW Berlin runway.
  • Stuttgart/Berlin, Dec 10, 2018 - The MBFW autumn/winter 2019 is taking place from 15 to 17 January 2019 at the ewerk in Berlin. It is the third season of this show format following the relaunch in the historic location in the centre of Berlin.
  • Stuttgart/Tbilisi, Nov 2, 2018 - On 2 November 2018, Mercedes-Benz introduced the Istanbul-based designer Şansım Adalı, and her brand, Sudi Etuz, to Mercedes-Benz Fashion Week Tbilisi. The designer showcased her Spring/Summer 2019 collection on Georgian soil, a first for the brand, in front of a starry international audience.
  • Stuttgart/Milan, Sep 21, 2018 - As part of the Mercedes-Benz International Designer Exchange Program (IDEP) and in line with the brand’s continued dedication to support international emerging talents, designer Tiziano Guardini made his Milan Fashion Week debut where he showcased his Spring/Summer 2019 collection in a runway show.
  • Stuttgart/Istanbul, Sep 14, 2018 - On 12 September 2018, Mercedes-Benz gave young designer talent Ani Datukishvili from Tbilisi the opportunity to showcare her SS19 collection outside her home market at the 12th Mercedes-Benz Fashion Week Istanbul, in front of an international audience.
  • Stuttgart, Sep 10, 2018 - New York Fashion Week provided the backdrop of the fourth theme for Mercedes-Benz’ #WeWonder manifesto with Carol Lim and Humberto Leon, founders of Opening Ceremony, and their theme, “Journey”.
  • Stuttgart/Berlin, Jul 3, 2018 - The MBFW Spring/Summer 2019 officially opened fashion week at ewerk today at 10.00 am with a show by emerging Dutch label BOTTER and the first public screenings on the façade of the event location.
  • Stuttgart/Berlin, Jun 12, 2018 - From 2 to 5 July 2018, the MBFW spring/summer 2019 will take place in Berlin. It is the second event featuring the changed format initiated by Mercedes-Benz following the first in January.
  • Stuttgart, Apr 30, 2018 - In Hyères, southern France, from 26 to 30 April 2018, the fashion scene came together for the "33rd International Festival of Fashion, Photography and Fashion Accessories in Hyères".
  • Stuttgart, Mar 11, 2018 - Mercedes-Benz presents the first chapter of its #mbcollective fashion story with Kimberly Drew who presents on her topic of “Equity”.
  • Berlin, Jan 19, 2018 - The new concept for Mercedes-Benz Fashion Week (MBFW) in Berlin came up trumps. From 15 to 17 January, ten designers showcased their Autumn/Winter 2018 collections at the ewerk in Berlin Mitte.
  • Berlin, Jan 17, 2018 - Callisti is one of Austria's most successful and well-known fashion labels. Yesterday evening, designer Martina Mueller-Callisti unveiled her new autumn/winter 2018 collection at MBFW at ewerk in Berlin.
  • Stuttgart/Berlin, Dec 19, 2017 - On 16 and 17 January 2018, the Mercedes-Benz Fashion Week (MBFW) will be held in Berlin at the initiative of the automotive manufacturer featuring a new look and a new location, the ewerk.
  • Stuttgart/Berlin, Jun 7, 2017 - Mercedes-Benz will further expand its international fashion involvement in 2017: Since May, the brand bearing the three-pointed star has been a member and official partner of the FASHION COUNCIL GERMANY (FCG), thereby placing the focus even more strongly on actively supporting young design talents.
  • Stuttgart/London, Feb 20, 2017 - The British Council, British Fashion Council (BFC) and Mercedes-Benz today announced the winners of the sixth edition of the International Fashion Showcase (IFS), in a prize-giving ceremony at Somerset House, London on February 20, 2017.
  • Stuttgart/Milan/Beijing, Feb 1, 2017 - Mercedes-Benz is proud to present Chinese designer Angel Chen at Milan Fashion Week and Italian fashion designer Vivetta Ponti at Mercedes-Benz China Fashion Week as part of the International Designer Exchange Program.
  • Berlin, Jan 19, 2017 - Swiss designer Julia Seemann showed her new 2017 autumn/winter collection at DER BERLINER MODE SALON, sponsored by Mercedes-Benz and ELLE as part of their commitment to promote young talent.
  • Stuttgart/Berlin, Dec 20, 2016 - Mercedes-Benz is increasingly placing the focus of its fashion-related activities on supporting young designers. As part of the "International Designer Exchange Program", the Swiss designer Julia Seemann is presenting her latest collection at the invitation of Mercedes-Benz and ELLE.
  • Berlin/Stuttgart, Jul 1, 2016 - Last night, on the second evening of Mercedes-Benz Fashion Week Berlin, Christiane Arp, Editor-In-Chief at VOGUE, and Wolfgang Schattling, Senior Marketing Expert at Mercedes-Benz, hosted the 15th Mercedes-Benz & VOGUE fashion night at the famous restaurant Borchardt.
  • Berlin/Stuttgart, Jul 1, 2016 - Yesterday, Wolfgang Schattling, Senior Marketing Expert at Mercedes-Benz, invited the talents of the Mercedes-Benz Spring/Summer 2017 Fashion Campaign, musician Eliot Sumner, model Lucie Von Alten, director Christian Larson and designer David Koma, to an exclusive Fashion Talk, which was held in the Mercedes-Benz Lounge at the Erika-Hess ice rink, the official venue of Mercedes-Benz Fashion Week Berlin.
  • Berlin/Stuttgart, Jan 22, 2015 - The most important people of the German fashion industry and many celebrities gathered yesterday in the restaurant Borchardt to celebrate the popular Mercedes-Benz & VOGUE Fashion Night. Around 350 guests followed the invitation of Christiane Arp, editor-in-chief of VOGUE, and Dr. Jens Thiemer, Head of Marketing Communication of Mercedes-Benz Cars, for a casual get-together. Among them were Dree Hemingway, Anna Maria Mühe, Sabine Christiansen and Norbert Medus, Susan Hoecke, Katharina Schüttler, Thomas Kretschmann, Christian Boros, Joachim Löw, Livinia Wilson, Franziska Knuppe, Oskar Roehler and Alexandra Rischer-Roehler, Fritzi Haberland, Dennenesch Zoudé, Dorothee Schumacher, Lena Hoschek, Kilian Kerner, Dawid Tomaszweski, Michael Sontag and the governing mayor of Berlin Michael Müller with his wife Claudia.
  • Berlin/Stuttgart, Jan 22, 2015 - Dree Hemingway, Collier Schorr and Nico Rosberg were invited by Mercedes-Benz to present the new Mercedes-Benz fashion collection today. The celebrity guests were welcomed by the other stars of the present campaign theme, the Mercedes-AMG GT and the Mercedes Benz C 111 experimental car. Art photographer Collier Schorr shot both the photos and the video at the Mercedes wind tunnel in Sindelfingen, Germany.
  • Berlin/Stuttgart, Jan 22, 2015 - In their hometown of London they’re the latest thing on the fashion scene, and now they’re also making a splash in Berlin. Guests in the Mercedes-Benz Fashion Week tent today celebrated PAPER’s first show in Germany and lauded its founders, Kelly Townsend and Philippa Thackery.
  • Berlin, Jul 16, 2014 - With their selection of talent as part of efforts to promote up-and-coming international designers, Mercedes-Benz and Elle once again proved that they have just the right instinct for trends. The audience at the Erika Hess Eisstadion enthusiastically welcomed the collection by 25-year-old Roshi Porkar of Vienna.
  • Stuttgart, Dec 8, 2009 - Nick Knight, one of the 21st Century’s most influential and innovative fashion pho-tographers, provides a spectacular example of Mercedes-Benz’s commitment to fa-shion in his presentation of the Mercedes-Benz SLS AMG. With a completely open brief, Knight has collaborated with British fashion designer Gareth Pugh and Ger-man model Julia Stegner to combine design, fashion and technology in a uniquely powerful visual campaign.
  • Stuttgart/Berlin, Jul 6, 2009 - Mercedes-Benz Fashion Week Berlin has bathed the German capital in glance and glamour for the last four days. On its last day also the pair of newlyweds Lilly and Boris Becker showed up. Driving up to Bebelplatz in the elegant new Mercedes-Benz E-Class Coupé, the couple was looking forward to another visit at Berlin’s top fashion event. For the upcoming spring/summer season, they got inspired by the Kaviar Gauche show.
  • Stuttgart/Berlin, Jul 3, 2009 - Matthias Schweighöfer is celebrating success as an actor, as a fashion designer, he’s just taking his first steps. In collaboration with designer Kilian Kerner, German MTV moderator Joko Winterscheidt and Sebastian Radlmeier from Paso Music, Schweighöfer has founded the t-shirt label German Garment.
  • Stuttgart/Berlin, Jul 2, 2009 - The fifth edition of Mercedes-Benz Fashion Week Berlin has started with a bang. The first day of Germany’s most important fashion event saw a unique fusion of fashion and automobile. Susie Stoddart, one of the world’s top race car drivers, drove with Mercedes-Benz fashion brand ambassador Julia Stegner in the exclusive super sports car SLR Roadster to the red carpet at Berlin’s famous Bebelplatz.
  • Berlin/Stuttgart, Jun 29, 2009 - Mercedes Benz Fashion Week Berlin Spring/Summer 2010, which takes place July 1 to 4, 2009, is breaking all existing records. For the first time, more than 30 labels are showing their collections. Among the new participants are Anja Gockel, BOSS Orange, CUSTO Barcelona, Deanoor, Escada Vintage, GANT, Lena Hoschek and Patrick Mohr. This merely confirms that the Mercedes-Benz Fashion Week Berlin has reached the highest echelons of the international fashion world and Berlin has regained its prominence as an important fashion capital.
  • Stuttgart, May 6, 2009 - Irresistible fascination and sensual elegance: The official key visual for the upcoming Mercedes-Benz Fashion Week Berlin Spring/Summer 2010 presents the new E-Class Coupé of the Stuttgart-based car manufacturer as an object of desire. International star photographer Peter Lindbergh has created an impressive work of art that perfectly expresses the attraction of beauty and elegance – and thus the connection between fashion and Mercedes-Benz design. The leading role in the key visual is played by the international Mercedes-Benz fashion brand-ambassador Julia Stegner and the new E-Class Coupé.
  • Stuttgart/Berlin , Jan 31, 2009 - At Mercedes-Benz Fashion Week Berlin, expectations for creativity, individuality and exclusivity go beyond what appears on the catwalk. Also at the Mercedes-Benz designo stand in the lobby of the event tent, there’s a lot of hustle and bustle. Numerous visiting celebrities, such as Julia Stegner and Boris Becker, are taking a peek behind the curtains of automotive design, and are discovering what the creative processes of fashion and automotive design have in common.
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